SpeakUp Tracker
Measure and improve your speak-up culture with data, not guesswork
SpeakUp Tracker™ measures the behavioural, cultural, and financial impact of Crucial Conversations® training, helping organisations strengthen psychological safety, accountability, inclusion, and performance.
What SpeakUp Tracker measures
SpeakUp Tracker benefits
Typical use cases
Organisations use SpeakUp Tracker™ to:
- Evaluate the impact of Crucial Conversations training and show behavioural shifts over time.
- Monitor speak-up culture health during change, restructuring, or major initiatives.
- Strengthen inclusion and belonging efforts by identifying communication barriers across groups.
- Support leadership development by providing data on team communication and psychological safety.
- Inform onboarding and culture programs with early indicators of communication norms.
Is your investment in speak up skills making an impact?
SpeakUp Tracker™ enables your organisation to establish a communication baseline, measure long-term behavioural changes, and quantify the financial impact of embedding Crucial Conversations training as a measurable driver of organisational performance.
Measure the foundation of your speak up culture.
The baseline communication assessment uses a mix of perception and behavioural-based questions to evaluate your organization's current speak-up culture. You're able to examine key aspects of open communication, management accessibility, and employee comfort in speaking up.
- Quick setup: Launch our pre-made, confidential survey in minutes to start gathering insights
- Protect privacy: Ensure employee anonymity with a 5-person minimum per group
- Guide improvements: Identify strong and weak areas across your company to focus your efforts and measure progress over time
Quantify the behavioural impact of Crucial Conversations training
SpeakUp Tracker™ provides pre and post-training surveys allowing you to measure the real impact of your Crucial Conversations training and investment. By comparing behaviours and perceptions before and after training, you can demonstrate real change in your speak up culture.
- Measure progress: Compare communication skills before and after training to see real improvement
- Evaluate training: Assess how well the trainers teach and how much participants learn and use new skills
- Demonstrate ROI: Track long-term changes in workplace communication to prove the value of your training
Monitor your evolving speak up culture with automated pulse surveys
The SpeakUp Tracker™ pulse survey keeps you informed about your organisation's speak up health over time. Regular, automated check-ins with your training participants helps you identify trends, spot emerging issues, and celebrate improvements in your speak up culture.
- Regular check-ins: Deploy confidential pulse surveys on a schedule that works for your company
- See changes over time: Monitor how comfortable people feel speaking up and how behaviour shifts
- Act quickly: Spot areas that need immediate attention, allowing you to address issues promptly
Demonstrate the financial value of a strong speak up culture
SpeakUp Tracker's financial impact analysis helps you translate improved communication into tangible business outcomes. By linking speak up culture improvements to key organisational metrics, you'll have the evidence to support continued investment in your communication initiatives.
- Measure money saved: Calculate how much your company gains from improved communication training
- Link culture to results: Show how a better speak up environment affects important areas like retention, safety, and productivity
- Justify spending: Use real numbers to support your case for investing in communication improvement
How it works
Let’s talk about what would work best for your organisation
Every organisation faces different challenges when conversations matter most. A short conversation helps us understand your context and recommend the right delivery approach for your people.
Frequently asked questions
Does SpeakUp Tracker only measure the impact of Crucial Conversations training?
SpeakUp Tracker has been primarily designed to measure the people and financial impact attributed to developing speak-up cultures through Crucial Conversations training. However, organisations can deploy the FREE Communication Baseline survey in SpeakUp Tracker, to understand how their staff perceive the organisation is performing on general communication and the issues surrounding speaking-up. This survey does not reference Crucial Conversations training but results from the Baseline survey may lead you to review the training as a possible intervention.
Why did you develop SpeakUp Tracker?
We developed SpeakUp Tracker to help OD, L&D, and People & Culture Leaders to measure the impact of their Crucial Conversations training. Trying to measure the impact of any training is typically done with a post-course survey, which does not capture the behavioural impact of the training on an organisation over time. It also does not measure the financial impact. So, the SpeakUp Tracker was designed to continuously measure both outcomes of Crucial Conversations training over time.
How long do surveys typically take to complete?
Our surveys take no more than 4-5 minutes to complete. All are mobile enabled, so easy to complete in any format.
How many surveys are offered?
SpeakUp Tracker™ is a set of four validated surveys that help organisations to measure their current communication state, the pre-training perceptions of each Crucial Conversations training cohort, their post-training perspectives, and the behavioural and financial impact of using the Crucial Conversations skills over time.
All the questions and statements in SpeakUp Tracker™ have been tested over 25 years of data collection, and analysis, and have shown to be both valid and reliable measures of the people factors tracked.
How does it tie to business outcomes?
By linking speak-up culture improvements to financial and organisational outcomes, SpeakUp Tracker™ helps quantify ROI and support strategic decisions.
